What Is Massage? Jun 29, 2022
Several years ago, I sat down and wrote this. I was in “that place” where massage therapists can find themselves in from time to time. That place was the “am I enough?” place.
 
 It is not easy to touch people as a job. Human contact is exhausting and draining...
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Advanced Business Strategies: The Stress-Free Solution to Rebooking Massage Clients business massage therapy Jun 24, 2022

(Massage Magazine Column: "Advanced Business Strategies" June 24, 2022; Author Amy Bradley Radford)

Is this a familiar story? Let’s say you have a new client schedule an appointment with you. They arrive for their appointment, and you feel that the massage treatment went well. As the...

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Advanced Business Strategies: Employ Motivation and Incentive to Build Massage Referrals business massage therapy May 27, 2022

(Massage Magazine Column: "Advanced Business Strategies" May 27, 2022; Author Amy Bradley Radford)

When a massage client hands someone else your business card along with a wonderful recommendation, that is the perfect referral. The possibility that this potential client will call...

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Advanced Business Strategies: Target Marketing Builds Clientele business massage therapy Apr 29, 2022

(Massage Magazine Column: "Advanced Business Strategies" April 29, 2022; Author Amy Bradley Radford)

A few weeks ago, I was reading posts on a social media forum for massage therapists, and I observed how a recent massage therapy graduate stated they were frustrated and thinking about giving...

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Do You Go Over In Sessions?? This Is Why Time Boundaries Are An Act of Self-Care business massage therapy Apr 07, 2022

 (Massage Magazine Column: "Advanced Business Strategies" April 7, 2022; Author Amy Bradley Radford)

Does this sound familiar? Toward the beginning of your career, a client came in with more work than you had time scheduled for. As the time progressed inside the session, you knew you...

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Advanced Business Strategies: Take Control of Your Massage Schedule business massage therapy Mar 31, 2022

 (Massage Magazine Column: "Advanced Business Strategies" March 31, 2022; Author Amy Bradley Radford)

If you find yourself daydreaming about a different schedule, then it’s time to make that dream a reality! In this article, I am going to walk you through creating your own...

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Advanced Business Strategies: Save Time By Batching Business Tasks business massage therapy Feb 25, 2022

 (*Massage Magazine Column: "Advanced Business Strategies" February 25, 2022; Author Amy Bradley Radford)

When starting out in business, we look forward to the time when our massage schedule is full, when we do not have to spend so much of our time and energy finding clients or worrying...

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Advanced Business Strategies: Take Control of Your Email business massage therapy Jan 28, 2022

 (*Massage Magazine Column: "Advanced Business Strategies" January 28, 2022; Author Amy Bradley Radford)

As a business coach for massage therapists, I find myself working the most with solopreneurs who are well-established with clients but searching for business solutions to take the...

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A Massage Approach to Whiplash pain management massage pps bodywork Dec 13, 2021

 (*Massage Magazine Article December 13, 2021; Author Amy Bradley Radford)

My experience with whiplash begins with my own story. I was in a significant car accident almost 30 years ago, and within two years of that accident I was suffering substantially with whiplash-originated...

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Harness the Power of the Hour! Create Financial Reliability with 60-Minute Appointments business massage therapy Oct 22, 2021

 (*Massage Magazine Article October 22, 2021; Author Amy Bradley Radford)

In this article, we are going to discuss how to create financial reliability in your business and budget by using more 60-minute scheduled appointments.

This in no way implies that the 30-, 45-, 90- or 120-minute...

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MTs Ask: What Are Exact Steps I Can Take to Raise Fees? business massage therapy Aug 27, 2021

 (*Massage Magazine Article August 27, 2021; Author Amy Bradley Radford)

You want to raise fees for your massage sessions, but you don’t want to lose clients. If you are providing a solid, valued service and you have put the time into growing your clientele and business, you are...

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Get Massage: This is How to Choose the Right Massage Trade Partner business massage therapy Aug 13, 2021

 (*Massage Magazine Article August 13, 2021; Author Amy Bradley Radford)

Massage trades are so important to health and longevity in this industry. Hopefully, like me, you have a fellow massage therapist you can do massage trades with to contribute to each other’s self-care.

Finding and...

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