All Episodes
Episodes
You Are the CEO of Your Massage Business
Most massage therapists don't struggle because they aren't talented.Â
They struggle because no one ever taught them how to think like the owner of a business.
In this episode, Amy explores one of the biggest mindset...
View Episode
The Map I Wish I'd Had: The Story Behind The Massage Business Method
How does a massage therapist become a business coach... without ever planning to?
In this personal episode, Amy shares the story behind her journey—from teaching continuing education classes, to coaching massage...
View Episode
Why Success Requires a Different Way of Thinking With Shelle Hagan
Graduating from massage school is exciting—but for many therapists, it's also where the biggest surprises begin.
In this conversation, Amy Bradley Radford sits down with educator, school owner, business owner, and...
View Episode
PPS Episode 1: Learning to See the Body Differently
For years, people have asked me one question:Â "Amy, what exactly is Pain Patterns & Solutions?"
I finally realized I couldn't answer that by teaching techniques. Before I could explain what PPS is, I needed to...
View Episode
Every Stage of Your Career Asks You to Think Differently
When we graduate from massage school, we expect our career to grow as our skills improve. But what many of us discover is that every stage of our career asks something different of us.
In this deeply personal episode,...
View Episode
The Career Lesson Massage School Didn't Teach Me
When I graduated from massage school, I believed becoming a better therapist meant learning more techniques.
For years I chased continuing education, certifications, and better answers—hoping the next class would...
View Episode
The Secret Behind a Full Massage Schedule
Most massage therapists think a full schedule comes from better marketing, more social media, learning another technique, or somehow working harder than everyone else.
But after more than 30 years as a massage...
View Episode
Stop Guessing, Start Assessing: A Conversation with Tom Swales
As therapists, many of us spend years collecting techniques, certifications, and treatment approaches, hoping the next tool will finally provide the answers we're looking for.
In this episode, I sit down with...
View Episode
The Financial Side of Massage Therapy No One Teaches You with Guest Danielle Hayden
Most massage therapists are tracking their schedule, their clients, and how exhausted they feel at the end of the week… but not their numbers. And if you’re trying to build a business that actually supports you long...
View Episode
Stop Guessing Your Taxes
Most massage therapists don’t have a tax problem… they have a system problem.
In this episode, Amy Bradley Radford breaks down why tax season feels so overwhelming—and why it has very little to do with taxes...
View Episode
Managing Your Schedule Like the Professional You Are
If you are a massage therapist struggling with schedule management, client communication, or keeping your calendar full, this episode will help you understand what’s really happening behind the scenes.
In this episode...
View Episode
Designing a Massage Menu That Actually Builds Your Business
Most massage therapists have a menu. Very few are actually using it to build their business.
In this episode, I’m breaking down one of the most overlooked business tools in the massage industry: your menu. Not as a...
View Episode
